With the death of traditional print media in Australia on the horizon, it is essential for a local business to convert there advertising efforts online in order to maximize there overall visibility. By leveraging Google with effective local SEO strategies we can help your business attract qualified local customers.
Why do you need to invest in a local SEO strategy for your business? Local SEO for business is an effective marketing strategy that will allows your brand to stand out so customers can find you and gain access to what you have to offer. The old days of mail box drops and newspaper ads just don’t cut it anymore, as customers move there attention to online search at there finger tips and we all grow more dependent on technology, It is a necessity for all local businesses to adapt to the changing habits of the customer. Google is now the number one place that customers go to search for what the want locally.
After a long time of traditional advertising in magazines, newspapers and letter box drops being the the predominate form of effective advertising for local business the user intent has changed and businesses are often left scratching there heads as it becomes a ineffective obsolete solution to a modern problem. These days, customers search for their local plumber or garage door installation online and make a selection of the first page local businesses that a showcased. When working with our clients, we focus our efforts on making sure there website is found on the 1st page so they can effectively leverage local SEO. As local Business owners they rely on us to continually inundate there website with fresh and qualified leads, while continually adapting and changing the strategy we employ to keep up with the ever changing google algorithm.
The general overall goal of an SEO expert is to increase the exposure and conversions opportunity of a given website, but if the leads are not where you are then your essentially wasting money. There is a major difference in targeting for a world wide company trying sell there product compared to local businesses that rely on local customers to keep there business alive. At Perth Digital Edge we are focused on local SEO campaigns for Perth based businesses, by employing effective local SEO strategies for you we can allow your brand to tap into the correct online audience. There’s no point in getting a million customers if you can’t service their location.
The Team at Perth Digital Edge are passionate & dedicated Local SEO experts that understand how to get your products found by local customers.
If your a local business that rely on either foot traffic or a local customer base to keep your business afloat then Google local SEO optimization is highly beneficial for your business. Using Geo-Targeting or local searches is one of the best local SEO strategies every business owner should take advantage of. It allows your business to get listed in local search results without too much competition. Geo-Targeting can help your business rank well without competing with more prominent brands.
Every business wants to get listed in the search engine page, and Geo-Targeting is a sure fire way to get qualified lead through SEO. Competition is less, and it will allow you to focus on a specific SEO location goal. Geo-Targeting is a tough game. It requires skills to knock out all of your competitors, Perth Digital Edge can help you win the Geo-Targeting game. We have been implementing such a strategy for our clients for years and have helped businesses just like yours grow. We can give you the EDGE so you can dominate your space online.
Perth Digital Edge is a Australia wide SEO company. This means we have ranked websites in different areas effectively and we are able to excel in local niches throughout Australia.
The SEO game has no time out! It is important to keep up with the trends at all times. With this in mind, Perth Digital Edge never stops looking for trends and strategies that can effectively contribute to Local SEO boosting or GEO Targeting. Let us help you achieve a productive and responsible SEO strategy.
As we are a Perth based company, we have ranked national websites locally in different states across Australia. When targeting local areas its very important that you can actually service the area (suburb or city) that you are trying to rank for, we are happy to help you rank for it locally.
Local SEO Client Example 1
Energetics Institute in Perth – Energetics institute is the premier psychotherapy treatment facility in Perth. We have help them to achieve first page rankings on a variety of service keywords in there industry and the number one spot in google my business for the primary keyword “Psychotherapy Perth”
Local SEO Client Example 2
Fremantle Roofing Services in Perth – Through a local SEO strategy we have helped Fremantle Roofing Services effectively market there product and services with a top 3 listing under there primary keyword “roof restoration Perth” and a number of suburb listings to maximize there overall exposure. As they are without a physical showroom this strategy has been crucial in achieving there overall marking goals.
Choose us because we always aim to be your Ally in the Digital Space and are a certificated Google Partner!
Our team can not only help with your SEO but also in AdWords, Google my business and Facebook marketing. At Perth Digital Edge we will always look at the ROI (return on investment)
Our Local SEO Strategies are formed through a vast knowledge. Below are the main factors we can implement for your brand so you can generate more business organically.
– Local SEO GEO targeting strategies
– Local SEO competition analysis allowing you to get the lay of the land
– Optimization of directories to increase google maps visibility
– Local link building strategies
– NAP Citation and listings
– Blogging strategies for further reach online
Using these Local SEO Strategies the team at Perth Digital Edge can so you can effectively market your products and services online.
Creating a Google My Business listing (GMB) is one of the main steps to local Geo-Targeting. GMB is online software that allows you to manage your online presence across Google, including Search and Maps. In that way, searchers can easily find information about your business and learn about your brand.
A good SEO Expert should make sure that Google my business (GMB) is the starting point for all local SEO campaigns! At Perth Digital Edge, we are experts at creating optimised google my business listings that can boost the online presence of your business within the search engines. We can help verify your business which can include your brand in the Google Maps directory. With this, your exact location will be visible to potential customers that are searching for services nearby.
Wherever you go, there is always a big fraction of the population that uses smartphones to search for services online. Google, being the most used search engine, presents big opportunities to companies through digital marketing. GMB is one of them! Optimising your Google My Business (GMB) can lead to more sales and conversion for your business. There are many ways to optimise your GMB account, such as getting all of your business information right, replying to messages and adding regular updates about your business. The GMB optimisation process requires skills and knowledge to ensure the best results. Getting it right for the first time is essential to avoid wasting resources. At Perth Digital Edge, we can optimise your GMB account by reviewing and checking all of its technical aspects. We can position your business details in front of the eyes of potential clients.
NAP citations are the building blocks of any Geo/Local SEO strategy. Every business wants to get listed in the all valued map pack. NAP citations include opening hours, business name, address and phone Number. It is important to be consistent when listing the NAP in your website, social media accounts and business listings. NAP consistency is an essential factor in improving search rankings and organic traffic. If Google finds conflicting information about your business, your search ranking and traffic will be negatively affected.
Perth Digital Edge can take care of your company’s NAP consistency. We have a team of highly skilled digital experts who can handle it for you.
Over the last ten years, social networks have exploded like an atomic bomb! Social media platforms have become part of people’s everyday life. Most of us tend to pick up our mobile phones to look for services online, which bring more significant opportunities to digital marketers. The increasing numbers of people who use social networks bring an EDGE to digital marketing for your businesses.
Social media networks such as Facebook, Twitter, Instagram, LinkedIn and Pinterest has a vital role in any SEO campaign. These platforms provide business growth opportunities in the form of links and clicks to your website. At Perth Digital Edge, we can help you boost your website through Social Media SEO. These include publishing content that can be indexed, building authority, create brand exposure and getting you quality links to improve your rankings.
In the Search engine world Google is the BIGGEST FISH! They make the game and make the rules, in SEO we must find the best way to do that for you as a business. Google like to change the rules, by updating the algorithms they use.
Technical SEO is the process of improving the technical side of a website so that it functions better and in tern increasing user experience and rank within the search engines such as Google.
Every business must market itself, whether that be traditionally or online. The reason for completing marking remains the same for every business and that to STAND OUT from your competitors to your customer base niche.