Instagram Social Media Marketing
Instagram was purchased by Facebook in 2012 and has grown into the second most popular social media app in the Australian market. It is particularly effective at targeting a younger audience.
95 million photos and videos are shared on Instagram every day.
This is why it is essential to create advertising content that stands out. It is useful to hire someone who understands how the platform works and how to manage it to target your prospective customers.
The use of instagram marketing for social media marketing is extremely effective.
The platform the system is built around is for photo and video sharing.
In order for your business to perform in this market, it is important that you have the creative content (ie photos and videos) to do so.
At Perth Digital Edge we will help you market on Instagram by helping your business create meaningful storyboards that drive your social engagements further.
If you need a Photographer or a Videographer our professional team will take care of this for you.
If your product or service is highly visual like artwork, shoes, or dressmaking then this social media medium will work well for your business. Here are a few reasons why –
– There are currently 5 million active users in Australia
– Engagement with brands on Instagram is higher than any other social platform
Upon seeing a brand post, 75% of Instagrammers are inspired to take an action, such as visiting a website, searching, shopping or telling a friend. That is a great result in the digital marketing game.